The Super Bowl is less than nine days away! What better to celebrate the Big Game in style, surrounded by friends, family, and...strippers? There's tons of food and fun and alcohol and socializing...all that's missing is the girls!
America's unofficial holiday is only nine days away, and yet it's one of the most under-capitalized events for gentlemen's clubs. That means there's not much time to get your club in high gear! Fortunately, there are a number of strategies that you can take to celebrate the Super Bowl at your bar in profitable fashion, and we'll touch on a few of these right now.
IN-CLUB VIEWER PARTIES
Many clubs are advertising discounted door charges for guests who arrive on the day of the Super Bowl. The problem is that most of your prospective customers spend the day watching the game in the comfort of their own homes, instead of taking advantage of your game-day discounts. How do you possibly compete with the largest televised sporting event in the world?
The answer is simple: by hosting an in-club viewer party! You can organize and host your Super Bowl party right at your club, complete with luxury accommodations, a full bar, wait service, several large-screen flatscreens, and several dozen naked ladies, of course!
Because this type of promotion targets individual customers and not groups, you can offer group rates and packages instead of individual discounts.
PRE-GAME TAILGATING
Whether it's seven degrees or seventy degrees--everyone loves a good tailgate party, especially a tailgate party at the best club in town. Get your talent and guests in the mood by hosting a pre-game tailgate party at your strip club!
Pre-game tailgating parties can be advertised to both individuals and large groups due to the laid-back nature of tailgating events. And because of the wide potential reach, this type of event is perfect for live social media updates. If the weather is less than pleasant, you can always host your tailgate indoors.
POSTGAME PROMOTIONS
Just because the game ends doesn't mean that the party has to! Turn an otherwise slow Sunday night into one of your strongest nights of the year by kicking off a postgame celebration after the big game wraps up.
A postgame celebration allows your club to get into the groove for the night shift and capitalize off of the energy and passion of the Big Game. You can even blend this into your in-house Super Bowl event, or promote it as a separate event.
For more information on how to promote your club for the Super Bowl, contact Cabaret Marketing Group at 248.871.7540.
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